Peter Ramacher • July 26, 2025

How Do Blogs Actually Bring in Revenue? This Strategy Made Our Client $39,500 in Just 60 Days

TL;DR:


  • Blogging can generate high-ticket conversions, not just website visitors and Google Adsense income.
  • Four targeted blog posts got a new funnel-first website up and running and drove $39,500 in 60 days.
  • You don’t need to be a full time blogger to leverage blogs to make additional money online
A woman is drinking coffee while using a laptop computer to make revenue blogging.

What Is Revenue-Generating Blogging?


How do blogs actually bring in revenue? Not through traffic alone, and certainly not just from running Google ads that point to your blog posts. The real secret lies in publishing high-value, intent-driven blog posts designed to guide readers toward a specific offer, product, or conversion action.


In other words, making blogging income is less about volume and more about alignment.


Let’s break it down:


  • Most bloggers chase monthly pageviews, hoping that higher traffic will eventually lead to more blogging income from ad networks or Google Adsense. That strategy can work, but it typically requires massive traffic to earn a decent income.
  • Revenue-generating blogs, on the other hand, focus on answering high-intent questions their target market is already searching for, and then tying those answers directly to their own products, consulting services, or digital products.


For example, a client offering a $5,000 online course didn't need tens of thousands of visitors. They needed just a few hundred readers from a well-optimized blog post that solved a painful problem and naturally led to their offer.


This is how you go from writing for free information to writing for extra money.


Here's how these blogs generate revenue:


  • Lead generation: Blog content becomes a traffic source that brings in qualified leads ready to engage.
  • Offer alignment: Blog posts are structured to present your solution (often a product or service) at exactly the right moment.
  • Conversion pathways: With strong internal links, CTA blocks, and offer bridges, a reader can move from awareness to purchase within minutes.


Think of each blog post as an entry point into your funnel, not just an article, but a silent salesperson.


This approach supports multiple revenue streams from the same content, whether you want to make money blogging through affiliate products, sell an online business offer, or promote annual memberships.


Bottom line: You don’t need to be a full time blogger to generate meaningful blogging income. You need the right strategy, the right topics, and a business model that turns clicks into customers.

A man is sitting at a table with a laptop and a camera as he adds content to his blog to increase revenue.

Why Blogging Still Works (Especially for Creators)


We recently helped a client, an established creator with a loyal audience but no owned platform, launch a simple blogging income strategy that delivered $39,500 in extra revenue in just 60 days.


Their situation:

  • No blog
  • No evergreen funnel
  • No long-form content
  • Just social media and an unused email list


What we did:
We built a lean, funnel-first blog strategy around four key articles. These blog posts were written to answer sales objections and search-driven questions, then linked to the client’s high-ticket offer.


The result:
Without reviving their email list or running ads, these posts generated high-converting leads and $39,500 in closed sales. That’s a solid monthly income spike from just a few pieces of content.

How We Did It: Our 3-Step Money Blogging Strategy

Step 1: Identified High-Leverage Topics


Most bloggers start blogging by guessing what to write. We performed strategic research.


Instead, we took a strategic approach to identify topics that directly aligned with our client’s high-ticket offer.


We audited three key areas:


  • Sales calls – We pulled common objections and turned them into blog topics that preemptively addressed buyer hesitations.
  • Search engines – We used keyword research to find what the audience was already searching for, ensuring the content was discoverable and intent-driven.
  • DMs and FAQs – We mined real questions from social media to create content that built trust and lowered resistance to the sale.


Each blog post answered questions related to our client's offer, addressed pain points, or provided valuable information to help their ideal client. As a result, every piece of content had a clear path to revenue. Rather than publishing more posts, we focused on the right posts, and that’s what helped drive $39,500 in 60 days.

A woman is sitting on a couch using a laptop computer to increase revenue to her business through blogging.
A man is sitting at a table with a laptop and a notebook learning from AP Digital Service on how to generate more revenue by blogging.
A woman is sitting at a table using a laptop computer to add to her blog and generate increased revenue.

Step 2: Created Conversion-Ready Blog Posts


Once we identified high-leverage topics, we focused on crafting blog posts built to convert, not just educate.


Each post followed a proven framework designed to turn attention into action and maximize every click. Here's how we structured them:


Strong SEO + GSO Formatting


We optimized each post for both search engines and AI-powered search tools like Google SGE and Perplexity. That meant clear, question-based headers, TL;DR summaries, bold subheadings, and structured schema, all to increase visibility and quote-ability.


This approach ensures blog content performs across both traditional search engines and emerging AI discovery platforms.


Strategic Internal Links to Products and Pages


We used internal links to naturally guide readers from high-intent sections to sales pages and free lead magnets. Each post became a hub within the client’s business model, sending traffic deeper into the funnel.


Instead of linking randomly or overloading with CTAs, we embedded links where they made the most sense; right when the reader needed more information or was ready to take action.


Built-In Calls to Action (CTAs)


CTAs were placed at multiple points throughout each blog—at the top, middle, and end—offering free value (like a checklist or a guide) or directing readers to apply and schedule a call.


These CTAs weren’t intrusive. They were contextual and conversion-ready, bridging the gap between content and revenue.

These posts weren’t created just to boost traffic or fill a content calendar. They were designed as profit-driven digital assets, each one designed to earn more money for our client by bringing readers to their high-ticket offer.


Many bloggers miss this. They publish with the hope that traffic will someday make money. We build every post to earn money on purpose, from day one.

Step 3: Prepped for Evergreen Email Campaigns


We haven't even used their email list yet.


The $39,500 boost came purely from organic search and site traffic. Our next step? A blog-to-offer bridge email campaign that summarizes each post and drives clicks using limited-time incentives.



Most beginner bloggers don't realize that quality content can drive passive income through one or more revenue streams, even if you're not a professional blogger.

A man is sitting at a desk using a laptop computer to create blog content for his business to generate more revenue.

FAQs: Common Questions About Making Money with Blogs

  • How long does it take for blogs to make money?

    It depends on your strategy. Generally speaking, if you have an existing audience and a proven offer, you can see results in a couple of months. It doesn’t happen overnight, but it doesn’t have to take forever.

  • What kind of content converts best?

    “How-to” tutorials, myth-busting posts, detailed answers to common questions, and content that addresses direct objections work best. Pair them with strong CTAs and product tie-ins.

  • Can this strategy work without an email list?

    Yes, but even a small list can double your conversion rate. Use blog content as free information and value that nurtures trust before pitching.

  • Do I need a lot of traffic to make money blogging?

    Not necessarily. With the right monetization strategy and high-intent content, even a small audience can generate more than a full time income. It’s about quality traffic and conversion, not volume alone.

  • What are the best monetization methods for beginner bloggers?

    Affiliate products, digital products, and consulting services are great starting points. These options don’t require a large upfront cost and can generate extra money quickly when paired with strong blog content.

  • How can I drive traffic to a new blog?

    Focus on search engine optimization and generative search optimization for AI. Use keyword-driven blog posts, optimize on-page SEO, structure your posts for AI citations, and share them via email and social platforms. Strategic content clusters help build authority faster.

A woman is sitting at a desk holding a camera and using a computer mouse for her blogging revenue.

How You Can Get Started Blogging


If you’re a new blogger, social media based online business, or offline business looking to earn more money online, start simple. Your first blog post doesn't have to be a homerun, but you do need to start somewhere.


Tips for Beginner Bloggers:


  • Choose three key pain points your audience talks about most
  • Create blog content that addresses those head-on
  • Include clear CTAs that link to your product or service
  • Track performance, refine, repeat


There are many monetization strategies, from affiliate products to online courses, digital products, and even free memberships that upsell later.



You don’t need monthly pageviews in the millions. Just one well-timed blog linked to the right offer can change your monthly income trajectory.

Peter Ramacher and Amanda Jantzen Owners of AP Digital Service
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